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Many entrepreneurs and executives want to move forward with the process of going public merely for the ability to raise capital through the sale of stock. They usually don’t think of the strategies necessary to keep the momentum going such as how much equity to give up initially, how much equity to sell ongoing, how to capitalize off of the use of the securities as collateral for loans and lines of credit and so Continue reading Take Your Company Public and Use Securities For Loan Discovering the ‘thumbscrews’ of investors is crucial to getting them to take action. In over a decade of dealing with global investors there are several elements that I’ve discovered to be universal truths about the mind of the private investor (angel investor, accredited Continue reading Take Your Business Public: How To Work With Investors We get calls all day, every day from companies that talk about ‘wanting’ real corporate publicity that will transform their company but few have the stomach for what it really takes and even fewer have the financial dedication it takes to obliterate their competition and take their rightful place at the top of the food Continue reading Massive Corporate Publicity That Will Transform Your Company Overnight! Most people confuse brand design with just coming up with a logo. The truth could not have been farther from this. Brand designing has a role to play in almost all the touch points that a business has with its customers or partners, and it is crucial in determining the fate of a company. If you notice that your brand is unable to convey a positive image of your company and products to the consumers, it is time to get your brand Continue reading Increase Your Sales By Overhauling Your Brand Design FaceBook versus Google, the battle for real time search continues to hot up. As reported from several sources FaceBook has some clever people working to capture the market. When Google launched Buzz albeit rather hurriedly the intentions were clear, to take on FaceBook and punch its way into the hugely popular social networking and real time search theatre. There are mixed reactions from loyal FaceBook users and long time Google fans whether this is a step too far for their own social interactions. If you use both networks is it just clogging up your workload? I find it is increasingly Continue reading Shifts in Balance of power from Blogging to Social Networking Apart from using conventional marketing techniques such as newspaper, television, and online advertising, you can decide to improve your company’s visibility by printing posters and flyers to publicize your Continue reading Posters And Flyers: Your Style, Your Business, Your Choice |
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JamesScott 
March 4, 2010, 5:20 pm|
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